BTS Jimin, 2nd Boy Group Personal Brand Reputation 1st Place… 2nd place Cha Eunwoo, 3rd place V

 Boy Group Personal Brand Reputation In February 2021, the big data analysis result was analyzed in the order of

1st BTS Jimin,

2nd ASTRO Cha Eunwoo,  

3rd BTS V

The Korea Corporate Reputation Research Institute extracts 117,152,545 brand big data of 653 individuals of the Boy Group from January 13, 2021, to February 13, 2021 for the analysis of the Boy Group's personal brand reputation big data. The brand reputation index was analyzed with the participation index, media index, communication index, and community index created from the analysis. Compared to the 125,767,133 big data of boy group personal brand reputation in January 2021, it decreased by 4.86%.

The #1 BTS Jimin brand was analyzed as a brand reputation index of 7,051,880 with a participation index of 760,678, a media index of 1,047,425, a communication index of 2,289,078, and a community index of 2,954,699. Compared to the brand reputation index of 6,733,150 in January, it rose 4.73%

The second-place Astro Cha Eun-woo brand was analyzed as a brand reputation index of 6,785,560 with a participation index of 3,212,768 media index 1,241,825 communication index 1,102,710 community index 1,228,256. Compared to the brand reputation index of 6,303,509 in January, it rose 7.65%.

The 3rd place BTS V brand was analyzed as a brand reputation index of 5,332,558 with a participation index of 524,007, a media index of 1,188,732, a communication index of 1,691,525, a community index of 1,928,293. Compared to the brand reputation index of 6,305,855 in January, it fell 15.43%.

The 4th place BTS' Jungkook brand was analyzed as a brand reputation index of 4,994,727 with the participation index 397,579 media index 885,722 communication index 1,779,584 community index 1,931,842. Compared to the brand reputation index of 6,278,503 in January, it fell by 20.45%.

"As a result of analyzing boy group personal brand reputation in February 2021, BTS Jimin brand ranked first. As a result of analyzing boy group personal brand category, the boy group personal brand reputation in January 2021, Compared to 125,767,133 data, it decreased by 4.86%. In a detailed analysis, brand consumption decreased by 17.92%, brand issues decreased by 1.32%, brand communication decreased by 8.55%, and brand diffusion increased by 2.80%.

Following "BTS' Jimin brand, which ranked first in the boy group's personal brand reputation, was highly praised, participated, and confessed" in the link analysis, and 'Ami, Spotify, and Instagram' were highly analyzed in the keyword analysis. In the positive-negative ratio analysis, the positive ratio was analyzed as 89.20%.”

The Korea Corporate Reputation Research Institute measures and announces the brand reputation index through big data reputation analysis of domestic brands. The February analysis of Boy Group's personal brand reputation was conducted through brand big data analysis from January 13, 2021 to February 13, 2021.

In February 2021, the 30th place in the boy group's personal brand reputation is

 

BTS Jimin,

Astro Cha Eun-woo, 

BTS V, 

BTS Jungkook,

BTS Jin, 

BTS Suga, 

BTS J-Hope, 

TVXQ Yunho Yunho, 

BTS RM, 

New East Minhyun,

EXO Baekhyun, 

EXO Kai, 

Highlight Yang Yoseob, 

Super Junior Heechul,

EXO D.O., 

SHINee Minho, 

AB6IX Lee Daehwi, 

NCT Jungwoo, 

Big Bang G-Dragon, 

NCT Jaehyun, 

AB6IX Park Woojin, 

SF9 Rowoon, 

EXO Xiumin, 

The Boyz Present, 

Super Junior Kyuhyun, 

NCT Mark, 

The Boyz lead, 

Golden Child Y,

B2B Lee Chang-seop, 

Seventeen Jun were analyzed in order.