'The 27th Dream Concert' takes the lead in creating a healthy online comment culture.
According to the Korea Entertainment Producers Association (Chairman Im Baek-woon, hereinafter Yeonje-hyup) on the 24th, the '27th Dream Concert' will carry out the 'Sunplay Campaign' to prevent damage from malicious comments by pop culture artists and establish a healthy comment culture.
The 'Sunple Campaign' video is expected to be released at the '27th Dream Concert' to be held on the 26th. In particular, the artists on the stage will participate in the campaign video directly to deliver a message to global K-POP fans.
The 'Sunplay Campaign' was prepared to prevent damage to pop culture artists who were defenseless and exposed to groundless online verbal violence. The purpose is to eradicate online verbal violence, which has recently emerged as a social problem.
Through this, we plan to encourage fans to voluntarily engage in self-cleaning activities in anticipation of not only rethinking online ethics but also establishing a healthy etiquette culture. In addition, it is expected that a virtuous cycle structure that leads to another good for pop culture artists will be established through the spread of a healthy comment culture.
The Yeonje-hyup said, "Despite the policy to abolish comments on entertainment news, the grievances of pop culture artists are becoming a social problem, such as malicious comments moving to the personal SNS of pop culture artists." I hope it will be a place to exercise good influence.”
Meanwhile, the '27th Dream Concert' will be held as a global on-tact concert on the 26th to deliver a message of hope and support to the world amid the COVID-19 crisis. Artists representing K-POP will gather in one place to present a special festival.
'The 27th Dream Concert' is hosted by the Korea Entertainment Producers Association and is specially sponsored by the Ministry of Culture, Sports and Tourism, and the Korea Tourism Organization. In addition, Hyundai Oilbank Co., Ltd., Hyundai Construction Equipment Co., Ltd., and 7SIX9 Entertainment are sponsored, LiveConnect, Bachelors of Bugs, K&C Music Co., Ltd., Megamax, Star Mario Co., Ltd., and SBS Medianet host the broadcast.
Online tickets for the Dream Concert can be purchased from Interpark Ticket, and the performance can be viewed through the LiveConnect platform, a streaming company.
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