Skip to main content

BTS Jimin, top personal brand reputation for 41 consecutive months

jimin

 Jimin of the boy group BTS has maintained the top spot in the brand reputation survey for 41 consecutive months.

The Korea Corporate Reputation Research Institute announced on the 16th that, as a result of the boy group personal brand reputation index surveyed from December 15 of last year to this month, Jimin took second place.

This is the result of analyzing brand reputation index with participation index, media index, communication index, and community index by extracting 113,481,843 brand big data of 703 individual boy groups.

Jimin obtained a total brand reputation index of 7.17,347, with participation index of 999,053, media index of 943168, communication index of 2,543706, and community index of 2,684,420. Compared to the brand reputation index of 8,179,443 in December of last year, it was a 12.34% drop, but Jimin still maintained the top position in the overall ranking, proving his powerful influence.

In particular, Jimin ranked first in the boy group personal brand reputation index in September 2018, and then ranked in the top 3 for 41 months in a row, showing off his high popularity.

Meanwhile, 2PM's Junho, who received a lot of love from the MBC drama 'Red End of Sleeves', took the top spot in this month's boy group personal brand reputation index. Junho's brand was counted with a participation index of 2,245,911, a media index of 1,117,544, a communication index of 2,287,534, a community index of 1,779,838, and a brand reputation index of 7,425.507. 3rd place was Kang Daniel, 4th place was BTS Jin, and 5th place was ASTRO's Cha Eunwoo.


















Comments